Posting Closes: Open Until Filled
Employment Status: Full-time; permanent
Servus Credit Union is Alberta’s largest member-owned credit union, known for building strong, resilient communities by helping our members feel good about their money. One of Canada’s Best Managed Companies for 20 consecutive years and ranked as one of the top banks in Canada on Forbes World’s Best Banks list for two years in a row, we are a team of smart, gutsy, and driven individuals.
We are looking for a Senior Social Media Advisor to join our Communications team!
Reporting to the Leader of Reputation and Member Engagement , your primary goal is to develop and guiding the execution of Servus’ social media strategy. This position is also responsible for overseeing all aspects of social media content planning and creation, production coordination, content posting, and community management.
The incumbent will be adept at telling the Servus story by planning, writing and coordinating social media content that enhances Servus’ external presence and reputation.
More specifically, the scope of your responsibilities will include, but are not limited to:
- Formulate and execute a comprehensive social media strategy that engages members and is aligned with organizational goals, storytelling program and brand.
- Provide social media expertise and counsel across the Division and organization to ensure that organizational needs are served in alignment with the social media strategy and brand.
- Lead the implementation of social media content that enhances Servus’ reputation and drives brand awareness, engagement, and growth.
- Oversee and provide direction to our external vendor that supplies social media support services.
- Provide direction and support to the Communications Advisor who executes social media content creation, posting and community management.
- Manage a social media content calendar to ensure consistent and timely posting across all social media platforms.
- Ensure all content is on-brand, consistent in style, quality, and tone of voice, reflecting the Servus brand to enhance the credit union’s reputation.
- Collaborate with Marketing, Communications, and other divisions to align content with broader campaigns and initiatives.
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