Taskrabbit is looking for a creative and analytical copywriter with a strong background in campaign writing and conception, content strategy, brand building and storytelling. As Taskrabbit’s Marketing Copywriter you will concept and write across all of our marketing channels, including brand/TV/OOH campaigns, paid performance campaigns, email campaigns, in-store IKEA signage, partnership campaigns, lifestyle and SEO blog posts, website and landing page content, executive communications, organic social media content series, and more. You will plan, draft, edit, and publish content that supports brand and messaging strategy for Taskrabbit, including drafting a global editorial blog strategy, creating and updating a cross-functional content calendar, and constantly contributing ideas and aligning messaging for integrated marketing campaigns. You should understand the importance of succinct but clutter-breaking copy and keeping a consistent tone of voice, as well as best practices in video content and production in brand channels as well as a direct response environment.
You are a top-notch copywriter, editor, strategist, and creator who is also obsessed with understanding how effective your writing is through analysis of performance data. You have experience adapting campaign and content strategies for a global brand and understand the implications of localization across multiple markets as it impacts scope, timelines, and resources. Additionally, you should have your finger on the pulse of culture and current creative trends, to understand what kind of concepts not only engage and retain customers, but also convert new users for Taskrabbit.
As part of the Creative team within the broader Marketing team, you will work cross-functionally with internal business partners on strategy, idea generation and planning, and develop content that helps meet Marketing and company objectives. You also will work with external partners to develop and test new ideas and content programs. Overall, you are a self-starter who is able and excited to help expand our company’s global footprint and brand awareness.
Join us in transforming lives, one task at a time.
This role will be remote first with some travel through August 2025 with the expectation that employees will begin working 2 days per week in our dedicated office space in downtown San Francisco starting September 2025.
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